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Welcome to Pitarra by Sonerii

Every Piece Tells a Story.
Crafted by our artisans, rooted in Indian tradition, and reimagined for today’s fashion.
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Blog Posts

Evil Eye Jewelry- Meaning Styles & 92.5 Silver Guide Online

Evil Eye Jewelry Guide: Meaning, Styling & How to Choose the Right Piece in 92.5 Silver

The evil eye is no longer just a spiritual talisman hidden under a collar. In 2026, it is a foundational fashion staple. It bridges ancient intent and modern minimalism. You do not wear it merely...

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Handmade Kundan Jewelry Online | Buying Guide for US Shoppers
handmade kundan jewelry

Is Handmade Kundan Jewelry Worth It? Craftsmanship & Buying Guide for US Shoppers

Buying ethnic jewelry online from another country comes with a question most US shoppers don't say out loud but definitely think: is this actually well made, or am I paying a premium for a name? I...

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Jhumka vs Chandbali vs Drop Earrings - Buyer's Guide to South Asian Earring Styles
Best Earrings for Face Shape

Jhumka vs Chandbali vs Drop Earrings - Buyer's Guide to South Asian Earring Styles

If you're shopping South Asian jewelry for the first time, the earring names alone can stop you before you even get to the pictures. Jhumka. Chandbali. Drop. They sound like they might all mean th...

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Frequently Asked Questions